Talk usage and credit before the shoot

"For social" isn't specific enough

A free post, a paid ad and a brand account are different uses with different value. Write down the channels, how long, which edits are OK and who approves.

You don't need to predict every future use. Just agree what would need a new conversation.

Credit everyone

Ask each person how they want to be named and where. Credit says who made it; it doesn't hand over the files or extra rights.

Keep drafts private

Drafts, originals and agreements stay in your library or project until you're ready. Before posting, check the crop, caption and credits match what you agreed.